Domains
- Bank payments
- Card transactions
- Financial statements and forecasting
- Reconciliation
- Safeguarding
- Accounting
- Credit risk analysis
Methods of analysis
- Actionable KPIs
- Cohort analysis
- Financial metrics
- User funnels
- User interview best practices
- Customer journey mapping
- Lifetime value analysis
- Customer segmentation
- Conversion rate optimisation
Organisational skills
- Data quality best practices
- Sprints for data analysts
- Training and knowledge-sharing
Data modelling
- Relational data
- Naming conventions
- Reporting best practices
Statistics
- Descriptive statistics
- A/B tests
- Probability distributions
- Hypothesis testing
- Sample size
- Regressions
- Random forests
- Correlation and covariance
- Time series analysis
- Clustering
Data governance
- GDPR compliant data collection
- Working with personally identifiable data
- Security best practises
Tools
- Version control (Github)
- Data warehouses (BigQuery)
- ETL pipelines (Fivetran and Segment)
- Dashboarding (Looker and Metabase)
- Product analytics (Mixpanel, Amplitude)
- SQL
- Scripting (Python, R)
- Spreadsheets (Excel, Google Sheets)
- Testing frameworks (pytest, DBT)
Communication
- Presenting to an audience
- Storytelling through slides
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